Daily Dealia

Dunkin Donuts, Did You Know?

Date posted Thu Sep 30, 2010

It’s been 60 years since the very first Dunkin Donuts shop opened right here in Quincy, MA. Now 60 years later there are over 9,000 Dunkin Donuts locations worldwide! Mainly Dunkin Donuts is a New England thing, but boy has it spread out. My husband loves his Dunkin Donuts iced coffee every day, but sadly he can only buy it in 35 of the 50 United States and only 31 countries worldwide. And to think that iced coffee wasn’t even a drink until the early 1990’s. For all the Dunkin Donuts lovers and even for the fair weather friends, I found some funny and interesting information in September’s issue of Boston’s Magazine about Dunkin Donuts since inception.

  • * 9,186 Dunkin Donuts shops worldwide - all are owned and operated by franchisees
  • * 1948 - a doughnut shop called Open Kettle opened up in Quincy and 2 years later it changed names to Dunkin Donuts
  • * 1972 - the Munchkin is introduced (another company thought of naming them ‘Penny Poppers’ - glad that didn’t stick)
  • * 1982 - Fred the Baker makes his debut - “Time to make the doughnuts.”
  • * At a Special Olympics autograph signing, Drew Bledsoe and Fred the Baker had tables next to each other. Drew had about 50-100 people. Fred the Baker had a line about 1/2 mile long!
  • * 1990 - Dunkin opened its 2,000th store in the U.S.
  • * 1992 - Dunkin opened its 3,000th store in the U.S.
  • * The Dunkin Donut bagel was introduced. Perceived as being ‘health food’, but has more calories than a Boston Kreme doughnut
  • * Mid 1990’s - Dunkin comes to Heinz bakery to supply them with $1 BIL bagels! Dunkin became the country’s largest retailer of bagels in one week.
  • * 1997 - Welcome the Coffee Coolatta
  • * The Coolatta became nearly a $300 MIL piece of business almost overnight. Franchisees were running out of Coolatta concentrate and drove to distribution centers to pick up more during the day.
  • * 1997 - Good-bye Fred the Baker. Fred retires with a big parade in Copley Square Boston. Free coffee and doughnuts all day in the shops.
  • * 94 pages in the Dunkin Donuts coffee recipe manual - developed in 1950 and hasn’t changed since
  • * Dunkin coffee - Beans delivered to the stores with dated packages, 10 days pass the date the beans can’t be used in the store anymore. Three different blends: Columbian, Brazilian, Guatemalan mix. Same brewing temp, water filtration system, can’t sit on the burner for more than 18 minutes.
  • * Decaf coffee used to be a cup of boiling water and an orange packet of Sanka.
  • * Iced coffee started in Rhode Island and most people never heard of it until the early 90’s.
  • * Dunkin Donuts cream is 18% butterfat content - one of the highest around, “special sauce”.
  • * Top 5 Best-Sellers: Glazed, Chocolate Glazed, Boston Kreme, Chocolate Frosted, Jelly (Really, Jelly?)
  • * There are a series of co-ops that produce the doughnuts for a few hundred stores. Before there were stores that you could watch them making the doughnuts through the windows.
  • * In downtown Boston Dunkin Donuts has built four stores within 600 feet of one another and it never affected sales.
  • * With new advertising, the first spot in the America Runs on Dunkin campaign, had original music by They Might Be Giants.

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